GIVE US A TOILE
The classic French Toile de Jouy originated in
Jouy-en-Josas, a town in northern France, in the late 18th century, and its
heritage is what lends the style its name. The intricate patterns on toiles are
traditionally depictions of complex pastoral themes or snippets of daily life.
However, Hamptons Toile founder Michael O’Reilly and partner Mike Schell
have put a contemporary spin on the design while preserving the whimsical
nature of this spirited fabric.
O’Reilly became inspired to design fabrics after visiting his sister in New
Orleans where he saw a toile that featured landmarks from the area. Given the
beautiful scenery, iconic landmarks, and beloved character of the Hamptons,
O’Reilly immediately conceptualized what was soon to be Hamptons Toile.
O’Reilly drove from village to village, photographing the best of the Hamptons
including the East Hampton pond, the Southampton train station, the American
Hotel in Sag Harbor, and the Montauk Lighthouse. He was intrigued by the
everyday nuances of the East End, such as the Route 27 sign, the historical
windmills, and deer leaping across the highway. Schell, a graphic artist, made
O’Reilly’s photographs come to life, drawing the beautiful scenes while sitting in
the couple’s sunlit backyard in East Hampton. Today, the Hamptons Toile
collection includes fabric by the yard and wallpaper in 100 custom colors as well
as pillows, place mats, tote bags, and additional home accessories.
Toile throw pillows ($65 each), Hamptons Toile, 329-0441